Designing Web Navigation - James Kalbach

Designing Web Navigation is a bestselling book that provides a fresh perspective on the fundamental topic of web site development: navigation design. It emphasizes that good navigation is not solely about technology, but about how people find information and how to guide them effectively. This book is ideal for beginning to intermediate web designers, managers, non-designers, and web development professionals seeking a different viewpoint.

• Provides the foundations of web navigation and offers a framework for navigation design
• Paints a broad picture of web navigation and basic human information behavior
• Demonstrates how navigation reflects brand and affects site credibility
• Helps you understand the problem you're trying to solve before you set out to design
• Thoroughly reviews the mechanisms and different types of navigation
• Explores "information scent" and "information shape"
• Explains "persuasive" architecture and other design concepts
• Covers special contexts, such as navigation design for web applications
• Includes an entire chapter on tagging

While Designing Web Navigation focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. It is well researched and cited, serving as an excellent reference on the topic and a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action.

Author: Kalbach, James
Publisher: O'Reilly Media
Illustration: N
Language: ENG
Title: Designing Web Navigation
Pages: 00416 (Unencrypted )
On Sale: 2008-07-14
SKU-13/ISBN: 9780596528102
Category: Computers : Web - Site Design